4 Tips to consider for a Grand Opening sucessful
A grand opening for every corporate business is an impressive achievement. If it is in celebration of a new building, a moving shop, or a major extension to an established venue, A grand opening is always an opportunity to create an announcement worth recalling.
Whether you’ve recently relocated, extended, or revamped your workspace, a perfect way to highlight your latest address is with a Grand Opening. It’s also a perfect opportunity to communicate with your clients and suppliers and offer appreciation for the love they have given you directly.
To do that, you need to get the word out there first and create an important link to your network. Here are what you should consider for this event:
Determine guest list
Create a list of people you want aboard, ask them if they can contribute to this event. They, too, depending on how successful you are in your business. Recommend that you send promotional products to your guests; maybe your printer can print invites at a discounted or free rate.
Examples of those you should put on this list for a corporate organization or establishment are Customers, clients and Prospects, Local officials and VIP guests, Contacts with the Media, Suppliers & vendors, Members of the Chamber & Bureau, and Employees and their families.
Determine your budget size
Depending on your budget, you can put together a nice swag bag for the attendees. You could hire a caterer (For example, at EverCook we design your event according to your budget) to prepare a cocktail with small bites or a buffet depending on the theme also.
Branded koozies, totes, iPhone covers, t-shirts, hats, bottles of water, and cookies are just a few things you could mark and share with people (make it look corporate).
It’s best to have a budget plan before you begin planning your event, this would help prevent overspending and running into debts afterward (that would be terrible)
Announce your Grand Opening on all media and your website
Creating brand recognition is the first step to capturing people’s attention and getting them excited for a grand opening. Leading up to the event, it’s necessary to connect with your target audience through social media. Creating a personal Facebook post, flyer or paid media ad that shares all the important information for the upcoming event is a perfect way to get the word out.
You could also use your corporate website, this is another essential method of reaching your audience. If your event is private or invite-only, concentrate on getting the message out across all your networks. All mailing lists and private Facebook activities are perfect solutions. Personalized, handwritten invitations have never been out of style. Be sure to emphasize what makes your event unique and why it is vital for them to participate.
Conduct your Grand Opening and take photos
What’s the point in organizing events if pictures for memories aren’t taken? It’s almost as good as not having a grand opening in the first place.
When a grand opening is being planned, you must hire a photographer to take as many important pictures of the events, even when taking random images a photographer might capture something you’d love to keep later when reviewing the pictures taken. You could also get a professional to record the entire event; this could be kept in the archives.
We can get you hooked to planning your caterer part of your upcoming event. EverCook is among the best catering companies in Miami.
We work in partnership with a wedding planner, event planner(florist, musician, art table…) to a wonderful moment.
Feel free to contact us for a free consultation